Integrating Social Media Into Your Marketing Plan

How old school and new school marketing work together

ABOUT THIS SESSION

Wondering how to use all of these social media platforms to promote your business? Julie will help help small business owners understand exactly where and how social media fits into your current marketing strategy. From tweeting efficiently and creating a Facebook Fan Page, to blogging and using eNewsletters, Social Media can breathe new life into your marketing plan.

ADDITIONAL INFORMATION

Plenty of parking. First floor of the Chase Bank Building. Corner of Northcross & Burnet. Foursquare and Gowalla compliant.
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Chief Schemer
ABOUT THE HOST
Julie Gomoll is a well known trendspotter and momentum creator. Her 24-year track record of recognizing and capitalizing on emerging trends has created a string of successful, sustainable businesses, including: desktop publishing, web design, online communities, and web product development. She is a national leader when it comes to the formation of viable, energetic communities. This passion drives her to create tight, well-executing business teams, and is the secret behind her success co-founding the award-winning nonprofit Austin Free-Net, inventing groundbreaking online community management tools and community spaces. Besides founding of Go Media (which she sold to Excite in 1996), she is also the founder of VPchat and InnovationCamp. Julie also was responsible for helping promote the concept of coworking in Austin by gaining national awareness and recognition for LaunchPad Coworking. Julie is a visionary leader of multidisciplinary, high-functioning teams. Her strong entrepreneurialism enables her to effectively manage engineers, executive teams, designers, architects, and staffs of up to 40. She is extremely goal-driven and keeps the team motivated, focused on the vision and relentlessly executing to strategy.