Hello! Your Calling is Calling

You Don't Have to Be Big To Make the Jump


Hello! Your Calling is Calling will share stories about the speaker's personal career pathway toward business ownership. The session promises to provide humorous, insightful, and practical lessons on the simple things one can do to make the jump from the corporate world into entrepreneurship.

Attend this session if your inner voice repeats on a daily basis, "I could do THIS better than THAT." Speaker Amy Holloway will give you the confidence and inside tips needed to take the leap. Your only admission requirement is having a true passion for what you want to do. Come willing to share your ideas, fears, and enthusiasm for a future that will be.

President + Chief Sherpa
Amy Holloway is the energetic leader of Austin-based Avalanche Consulting, Inc. She has 15+ years of experience as an economic development strategist. In 1996, Amy became the fourth employee of AngelouEconomics, where she spent nearly a decade as a senior team member and vice president. She was an integral player in growing the firm from a start-up to the largest in its field in the U.S. During her tenure, her assignments included strategic planning for communities across the U.S., Europe, and South America. Amy has been entrepreneurial since childhood. While her friends attended art classes, she established a backyard market to sell their work. While other kids attended summer camp, she recruited neighbors to star in and attend her original theatrical productions. In college, Amy served as a business plan consultant for a local start-up company and research assistant for Baylor’s Entrepreneurship Department. Even at the start of her career, she dreamed of gaining enough experience to start her own practice. In 2005, that wish came true. From its founding five years ago, Avalanche has worked for more than 35 communities across North America, including the state of Texas; Coahuila, Mexico; Helena, Montana; Metro Orlando; the Pittsburgh Region; Upstate South Carolina; Charleston South Carolina; and Greater Houston, to name a few. Avalanche has more than doubled its revenue each year since its founding. The firm’s work has resulted in the creation of thousands of new jobs and more than $1 billion in new investment in its client communities. Amy is an active civic entrepreneur. She serves as chairwoman of Catalyst 8, a young professionals donor group supporting The Long Center for the Performing Arts. Through her leadership, Catalyst 8’s Boost Program now has capacity to subsidize 140 days of performances per year at The Long Center. Amy is a 2007 Leadership Austin Emerge graduate, a 2009 Essential Class graduate, and an active alumnus. She is a 2010 McBee Fellow with the Austin Area Research Organization (AARO). She was a 2009 finalist for Au40’s Austinite of the Year Award, and is currently a 2010 finalist. Amy holds BBA and MS degrees in environmental economics from Baylor University.