2009 Session:

Session Description – Protecting the Business of Creativity

Austin is famous for its "Creative Class" which covers everything from rock guitarists to rocket scientists. So how do you build a business based on creativity? How do you protect it? How do you grow and scale it?

Charles Moster is an attorney, playwright, composer and 3rd generation entrepreneur. He believes a company is defined as “creative” in two ways (which are not mutually exclusive): a company that offers imaginative services like advertising or software programming, as well as one that chooses to operate in an original way regardless of their product/service offering.

During this conversation Charles will offer legal ideas on how to start your creative business – entity formation, the key contracts you should consider, and how to identify and maximize the profitability of intellectual property (patents, trademarks, copyrights).

He’ll also offer his observations on building a creative business gained from serving more than 350 companies over 22 years, including his own for the past 13 years – common pitfalls versus partnership with your clients, and (critically) how to find and then motivate your most important asset, your employees.

Enter from 7th Street.

About the Speaker

Charles Moster

MosterWynne, Senior Partner

Charles Moster is an attorney, playwright, composer and 3rd generation entrepreneur. He has over 22 years of experience helping clients balance their business objectives and growth milestones with practical yet creative legal solutions.

As an attorney he has devoted his practice to the representation of clients in complex commercial business transactions, bankruptcy, and in litigation. As Senior Partner, he oversees and is involved with all of the firm’s legal work in order to advocate the strategic use of risk management. This focus helps clients avoid unnecessary litigation and helps guide decision-making.

Charles believes in growing entrepreneurship in Austin. In addition to working with clients at MosterWynne, he serves on the Executive Board of the Austin Advertising Federation and the Executive Committee of the Austin Business Journal’s Fast 50 Advisory Board.